Amit Gupta likes you!

This was new to me, and I’m always interested by the internal processes by other businesses, so I figured I’d share.

The producer of our segment talked with us by phone the week before to talk about what we’d show, most of the rest of the conversations happened over email, and one final run-through meeting in NYC a few days before we were to tape. This was the summary he wrote up the day before to get everyone on the crew on the same page.

WRITTEN

SYNOPSIS (ONE paragraph): TWO AUTHORS OF THE BOOK PHOTOJOJO: Insanely Great Photo Projects and DIY Ideas, WILL SHOW US TRICKS AND CREATIVE IDEAS FOR OUR DIGITAL PHOTOS AND CAMERAS. THEY WILL HAVE SEVERAL PROJECTS ON DISPLAY AND WILL DEMO FIVE OF THEM.

LOCATION (STUDIO, PLAZA, REMOTE LOC.): STUDIO

PART OF A SERIES (Y/N)?  N

OPENING ANIMATION (TITLE): YES—BOOK ANIMATION

EXCLUSIVE?: N

PRE- OR POST-TAPE?          TIME:

**********I WOULD LIKE TO REQUEST REHEARSAL TIME FOR THIS SINCE IT IS SO PROP HEAVY************

================

GUEST(S): Amit Gupta AND Kelly Jensen

PRONOUNCER(S): AH-meht GUPE-tah

================

SEGMENT OUTLINE/ELEMENTS:

INTRO TWO GUESTS

GRFX: BOOK ANIMATION

PROPS: CUPCAKES, PRINTER, SHEET PRE-PRINTED,  BLANK CUPCAKE

PROPS: SHOW ONLY, NO DEMO——MESSENGER BAG, LAMPS, SNOW GLOBE, MOSAIC WITH CD CASES, BLANK CANVASS FOR PRINTER

PROPS: BOTTLE CAP TRIPOD PARTS, FINISHED TRIPOD, WATER BOTTLE WITH CAMERA

PROPS: TRANSLUCENT FILM CANS, FLASH ON CAMERA

FOLO: ***IF TIME***

PROPS: FISH EYE LENS WITH PEEP HOLE, CAMERA.

ACOM: FISHEYE PICTURE

PROPS: DOGGIE CAM ON DOG, LIVE FEED FROM CAMERA

INSERT VO OF DOGGIE CAM IF LIVE FEED FAILS

PROPS: PRINTER, TATTOO OF DAVE ON KELLY’S ARM

WRITTEN

VIDEO ELEMENTS (include TRT and outcue):

VO OF DOGGIE CAM FOOTAGE—-USED A BACK UP IF LIVE DOGGY CAM DOES NOT WORK

RUNS :20

———————————————————————-

STORYBAR

First line (shorter):     GREAT IDEAS FOR YOUR DIGITAL PIX

Second line (longer): GET YOUR PHOTOS OUT OF THE DIGITAL ATTIC

———————————————————————-

FONTS

1. AMIT GUPTA

AUTHOR:  PHOTOJOJO!: Insanely Great Photo Projects and DIY Ideas

Time: LIVE

Notes: GUEST FONT

2:  KELLY JENSEN

AUTHOR:  PHOTOJOJO!: Insanely Great Photo Projects and DIY Ideas

Time: LIVE

Notes: GUEST FONT

WRITTEN

PRODUCER: JEFF JAYSON          CONTACT# [redacted]

NOTES TO ANCHOR:

Kelly and Amit will be interviewed together—Kelly more the artsy projects, Amit for the techie stuff.

There will be a lot of props on the table….many will not be talked about (for time) but will help with the backdrop look.

-We begin with Kelly—-she will show us anchor pictures being printed on edible sugar paper…printed on an inject printer using food coloring based ink. You will be able to paste your on picture on a cupcake. (peel and stick)

-Kelly will briefly show your several other items that can be made from digital photos: including pasting your prints on a lamp shade, printing on canvass or other cloth paper which can be sewn. (She also has cloth dolls of each of the anchors)

-Amit will show you how to make a portable tripod for your camera using just a screw and a bottle cap. The cap with twist onto any soda or water bottle giving you an instant shooting platform.

-Amit will also show how to use an old translucent film canister to make an instant flash diffuser (should on take 10 seconds to show)

-If there is time, Amit will also hold a peep hole up to the camera for a cheap fisheye lens. (also about 10 seconds)

-Kelly will have her dog Molly which will be wearing a doggy cam. It will be rigged to go live to the studio for a POV. If it doesn’t work, there will be a short vo of footage from Molly taken in Prospect Park.

_ Finally Kelly will pull up her sleeve and show you a Tattoo of Dave she is wearing. The printable tattoo paper will be on the table to hold up.

BACKGROUND (max. ONE wire writethrough):

ABOUT THE BOOK:

Hard drives are the new attics. Memories get filed away in a digital “shoebox,” rarely to be seen again. But it doesn’t have to be that way. In PHOTOJOJO!: Insanely Great Photo Projects and DIY Ideas (Potter Craft, September 2009) you’ll find 50 projects you can gift or make for yourself-from a photo snow globe or a temporary tattoo to a wall-sized mural, or a photo chandelier.  Most of the projects require only basic crafting skills like cutting and gluing, so just about anyone can make them. A great opportunity to reach both photography buffs as well as the crafting set, PHOTOJOJO! represents a fresh and approachable take on a newly emerging category: photo crafts

THEIR STORY

Amit was walking down the street one day in Brooklyn with his pal Kara when they started talking about all the fun stuff you can do with photos. Kara knew about all sorts of stuff that Amit didn’t, and Amit knew about stuff Kara didn’t.

Woah! They each realized there’s so much insanely cool stuff you can do with photos that they didn’t even know about!

So they ran to Gorilla coffee, hunkered down with two iced beverages and a rice krispie treat, and made a list of all the great photo ideas they could think of.

It was a long list.

A few months later, Photojojo was born. Ever since, Amit and a host of contributors have been spending their days looking for the coolest photo stuff ever, and sending it out twice a week!

FROM NY TIMES  JAN 09

January 28, 2009, 4:10 pm

Photojojo Just Wants You to Have Fun

By Rik Fairlie

Are you lacking imagination as the winter doldrums set in, using your digital camera for the same ol’ snap and shot? If so, check out Photojojo, a D.I.Y. site that serves up fun and easy projects that help you learn photography tricks while engaging your imagination.

Photojojo sends out an e-mail blast twice a week with a new project. I signed up this week and got my first newsletter, a youngster-oriented “supersecret” photo project for kids.

The photo newsletter included ideas like taking photos from the ground up to make everything look huge, creating optical illusions that “shrink” a friend, and simply keeping a photographic diary of your day.

All newsletters are maintained on the site in chronological order, so you can browse the archive or enter a search term to get results from the projects as well as the site’s friendly user forums.

Photojojo is right in sync with these recessionary times: all projects are inexpensive. In fact, many require only time and a digital camera (and, in some cases, chutzpah). One project provides guidelines on conquering the art of the impromptu street portrait. First strike up conversations with strangers (tip: act like a car salesman), then ask them to stand in front of a color poster board for a photo. Another project provides three ways to erase pesky tourists from your vacation photos (that’s a little more complicated but it doesn’t have to involve expensive applications like Photoshop).

Photojojo also provides advice on maintaining your hardware. One project, for example, is a primer on how to clean a D.S.L.R. sensor. The writer offers three alternatives, as well as tips on keep your sensor free of sensor dust in the first place (clean your body cap before putting it on the camera) and what you should definitely not do when cleaning the sensor (can the compressed air).

The writing is a lot more entertaining than your digital camera manual. So go ahead, play around and let your imagination control the shutter.

WRITTEN

SUGGESTED TEASE (include details of any relevant video/SOTs)

LIVE SHOT OF PROJECT BE MADE

Coming up….some really nifty ideas on what to do with those hundreds—-even thousands—-of digital photos living on your computer’s hard drive.

LIVE SHOT OF PROJECT BEING MADE

Coming up ——some great Do It Yourself ways to finally use those photos you’ve been storing in your digital Shoe box. The authors of Photojojo will be showing us their latest photo-craft ideas to turn memories into things we can use around the house.

SUGGESTED LEDE:  A lot of us have been snapping away at everything since we first got our digital cameras. Most of our memories end up in the new attic…..our computer’s hard drive. Well, that’s about to change.

(INSERT BOOK ANIMATION)

This morning we have with the co-authors of a new book…. PHOTOJOJO!: Insanely Great Photo Projects and DIY Ideas.

Amit (AH-meht) Gupta and Kelly Jensen have been collecting ideas on how to use our digital cameras and photos from all over and put the best of them together in their new book.

SCRIPT:

SUGGESTED  TAG: For more information on PHOTOJOJO!: Insanely Great Photo Projects and DIY Ideas go to our web site…CBSNEWS-DOT-COM AND CLICK ON THE EARLY SHOW.

WRITTEN

GUEST(S): Amit Gupta AND Kelly Jensen

Also on guest list but not on air: Caroline Sills Cell #: [redacted] and Frank Filiatrault

GUEST CONTACT/PHONE: Amit Cell #: [redacted] ; Kelly Cell #: [redacted]

* EARLY MORNING CONTACT # (IF DIFFERENT):

GUEST PICK UP ADDRESS: ARRIVING ON OWN

—————————————————————————

CONTACT HOTEL:

PICK UP ADDRESS: ARRIVING ON OWN

PHONE:

TIME ZONE: est

PICK UP TIME:

ARRIVAL TIME: 5:30am

—————————————————————————

SPECIAL INSTRUCTIONS (need return car?):

WRITTEN

AIR DATE:  9/15/09              HIT TIME: 8am hour

(1) SEGMENT DESCRIPTION:

PRODUCER: JEFF JAYSON               EXTENSION: 5928      HOME: [redacted]

EARLY SHOW TALENT: TBD

GUEST(S) NAME: AMIT GUPTA AND KELLY JENSEN

GUEST CONTACT NUMBER : Amit Cell #: [redacted] ; Kelly Cell #: [redacted]

TOTAL # OF SEGMENT PARTICIPANTS

(models, musicians, interviewees, etc): __2__

*****************************************************************************************************

(2) DATE OF PRODUCTION:      ___ Pre-tape        __X_ Live         ___ Post-tape

PRODUCTION SET-UP DATE: DAY OF AIR

PRODUCTION TYPE:

___ Music     ___ Cooking    ___ Fashion Show

___ Animal    ___ Weather   ___ Specify Other PHOTO DEMO_

PRODUCTION LOCATION     Indoor _X__          Outdoor ___

SPECIFY DESIRED PRODUCTION AREA ____DEMO

PROPS & DELIVERY (Indicate What, When & Where):

REQUESTED: 7 FOOT TABLE, INKJET PRINTER, CUPCAKES, VERTICAL DISPLAY BOARD FOR 6 CD CASES, VIDEO HOOK UP FOR WIRELESS DOGGIE CAM

ALREADY ARRIVED FROM GUESTS AND VENDORS:

- photo lamps (2)

- hardcover book frames (2)

- photo notebook/journal

- photo ornaments

- photo snow globe

- photo messenger bag

- photo laptop sleeve

- photo wallet

- photo rubik’s cube

- photo dolls (host photos hopefully)

- photo tattoos (host photos)

- CD Jewel case frames

- photo cupcake edible paper

- fisheye lens using door viewer (quick, easy camera hack)

- flash diffuser from a film canister (quick, easy camera hack)

-canon inkjet printer (in addition to above)

-  bottlecap tripod

- RF doggie cam MOUNT

-dog

PRODUCTION REQUIREMENTS (LIST ALL; include special lighting, extra mics, computer or other technical needs): WE WILL NEED ELECTRIC TO POWER TWO INKJET PRINTERS.

WE HOPE TO USE AN RF DOGGIE CAM WHICH WILL MOUNT ON THE HEAD OF OUR GUEST’S DOG.

IT RUNS ON 9 VOLT BATTERIES AND CAN BE ATTACHED TO THE ANIMAL. CLIFF IS TESTING THE TRAMITTER AND RECEIVER ON MONDAY MORNING—-AND WILL FIND A WAY TO INTERFACE IT WITH THE CONTROL ROOM BOARD. IT WILL TRANSMIT ABOUT 50 FEET. NO AUDIO.

SCENICS TO BE BUILT (ALLOW AT LEAST ONE WEEK): NONE

PRE-SHOW NEEDS:     ___ BOOKS          ___ MAGS          ___ PICS TO BE SHOT

SPECIAL NEEDS:

Please include arrival times for guests so that hair/makeup/wardrobe can be scheduled accordingly.

___ Extra Stage Hands               ___ Dressing Rooms

___ Extra Hair                             ___ Extra Makeup

___ Wardrobe                             ___ Security

___ Pages                                   ___ Large Entourage (#)

___ Walkie -Talkies                    ___ Other  Specify) ______________________

ADDITIONAL COMMENTS:

SINCE THERE WILL BE A LARGE NUMBER OF PROPS….AND THE DEMOS ARE SOME WHAT UNIQUE, I AM REQUESTING REHEARSAL TIME.

SPECIAL INSTRUCTIONS: I DROPPPED OFF THE RF CAM THURSDAY NIGHT FOR CLIFF TO SET UP IN CONTROL ROOM. HE SAYS HE WOULD HAVE IT INTERFACED ON MONDAY MORNING

WRITTEN

DETAILED GRAPHICS ORDER:

BOOK COVER ANIMATION: PHOTOJOJO!: Insanely Great Photo Projects and DIY Ideas

ACOM: FISHEYE LENS PICTURE

WRITTEN

GUEST(S): AMIT GUPTA AND KELLY JENSEN

TITLE:  AUTHORS: PHOTOJOJO!: Insanely Great Photo Projects and DIY Ideas

PRONOUNCER: AH meht  GUPE-tah

* Please indicate any tape/graphics for each question

1. Kelly——most do just leave our photos on our computer to collect digital dust. Let’s start with these cupcakes. Your have our anchors pictures on these….how did you do and are they edible?

PROPS: CUPCAKES, PRINTER STARTS PRINTING ANOTHER SHEET, SHEET PRE-PRINTED…ANCHOR PUTS EDIBLE FACE ON BLANK CUPCAKE

2. It seems have specialized papers for your printer really opens up a whole new world of applications for our photos….were these items all made on a printer?

PROPS: SHOW ONLY, NO DEMO——MESSENGER BAG, LAMPS, SNOW GLOBE, MOSAIC WITH CD CASES. (ALSO SHOW BLANK CANVASS FOR PRINTER)

3. Amit—-you’re the techie here. You have some tips called camera hacks.…..some tricks for making better pictures. Can you show me a couple?

PROPS: BOTTLE CAP TRIPOD PARTS, FINISHED TRIPOD WITH WATER BOTTLE WITH CAMERA

4. What do you use these old film canisters for Amit?

PROPS: TRANSLUCENT FILM CANS, FLASH ON CAMERA

FOLO: ***IF TIME***

What about this door peep hole?

PROPS: FISH EYE LENS WITH PEEP HOLE, CAMERA.

INSERT ACOM: FISHEYE PICTURE

5. Kelly——it’s also about having fun taking the pictures. You say to try out new techniques…you even have your dog Molly getting into the act. She’s wearing a live doggie cam to show us what her world looks like.

PROPS: DOGGIE CAM ON DOG, LIVE FEED FROM CAMERA

(IF LIVE FEED DOESN’T WORK THERE IS A SHORT VO TO ROLL SHOWING DOGGIE CAM FOOTAGE TAKEN EARLIER BY KELLY)

6. And finally—-you can even make tattoos on your printer?

PROPS: PAPER RESTING IN NON FUNCTIONING PRINTER, TATTOO OF DAVE ON KELLY’S ARM.

7. For more great tips for your digital photos for to CBS NEWS-DOT-COM…THE EARLY SHOW.